TikTok is long past being just a platform for viral clips – it has become one of the most powerful sales channels of our time. But what’s really behind this success? In the webinar on 29 October 2025, Simon Mader reveals how ADBAKER, together with More, grew from zero to 1.6 million euros in TikTok Shop revenue within just three months – despite setup chaos, technical hurdles and fake shops. You’ll learn which strategies brands should be using now to turn TikTok into a sustainable growth driver in social commerce.
Facts about the webinar
- Date: 29 October 2025
- Time: 10:00–11:00 a.m. CET
- Duration: 60 minutes
- Language: German/English
- Speaker: Simon Mader, Founder of ADBAKER
What to expect from the ‘TikTok – Growth Driver in Social Commerce‘ webinar
Simon Mader offers an honest, hands-on look into the world of social commerce – beyond buzzwords and agency jargon. He demonstrates how brands can grow organically on TikTok, build trust, and scale their products without burning through their budgets.
You’ll discover which formats, hooks and strategies truly perform within the TikTok algorithm, and how to make social commerce a core element of your marketing strategy. The webinar is aimed at marketing professionals, e-commerce managers and brand builders who want to harness TikTok to drive sales and build brand awareness.
Webinar Highlights
- Revenue booster Social commerce – how to build trust, community and sales all within one channel.
- From hype to strategy How TikTok Shop really works – and which success factors brands often overlook.
- Content that sells How to use creator content strategically to drive conversions and strengthen your brand.
- Practice over theory Real cases, learnings and tools straight from ADBAKER’s day-to-day performance work.
Participate in the free webinar
Register now to discover, through real-world case studies, how brands make social commerce measurable and scalable.
About the Speaker: Simon Mader
Simon Mader is the founder of ADBAKER, one of the leading social performance agencies in the DACH region. For over ten years, he has been successfully building brands through data-driven TikTok and social strategies. His clients include companies such as Ravensburger, AXA and Schwäbisch Hall.
With his motto “No bullshit. Just proven knowledge.”, Mader has turned ADBAKER into a true performance engine – making social commerce measurable and scalable for brands.
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Overview of all webinars
Digital Academy regularly offers free webinars with in-depth expert knowledge, inspiring food for thought and practical tips for the consumer goods industry. Here is an overview of our online events.
You can also find further recordings of our past webinars in the media libary on the digital event platform.
Contact
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